{"id":33350,"date":"2017-10-16T17:36:50","date_gmt":"2017-10-16T14:36:50","guid":{"rendered":"https:\/\/www.criserb.com\/blog\/?p=33350"},"modified":"2017-10-16T17:38:05","modified_gmt":"2017-10-16T14:38:05","slug":"ce-pasiuni-au-angajatii-ing-bank","status":"publish","type":"post","link":"https:\/\/www.criserb.com\/blog\/ce-pasiuni-au-angajatii-ing-bank\/","title":{"rendered":"Ce pasiuni au angaja\u021bii ING Bank?"},"content":{"rendered":"

\"\"<\/p>\n

Ieri am avut ceva treab\u0103 \u00eentr-un ING Office \u0219i \u00een vreme ce a\u0219teptam s\u0103 rezolve ofi\u021berul ceva lucr\u0103ri pe cont, uitandu-m\u0103 \u00een jur, v\u0103d pe birou un fel de ecuson mare pe care scria: “Numele meu este …. \u0219i sunt pasionat\u0103 de credite \u0219i sporturi de iarn\u0103<\/em>“.<\/p>\n

M\u0103 uit pe biroul de lang\u0103: “Numele meu este … \u0219i sunt pasionat\u0103 de dansuri \u0219i carduri de credit<\/em>“, mai departe, pe alt birou: “… pasionat\u0103 de leasing \u0219i petreceri<\/em>” :))))<\/p>\n

O \u00eentreb pe doamna din fa\u021ba mea: Chiar sunteti pasionat\u0103 de credite? Ea, v\u0103dit jenta: Eh, trebuia sa fiu pasionat\u0103 de un produs bancar.<\/p>\n

S\u0103 lu\u0103m ni\u0219te note:<\/p>\n

    \n
  1. Cum a propus agentia conceptul: Facem asta cu pasiunile \u0219i g\u00e2ndi\u021bi-v\u0103 la urm\u0103torul scenariu, dac\u0103 apare un client \u0219i se na\u0219te o idil\u0103 romantic\u0103 \u00eentre el \u0219i ofiterul ING pe seama pasiunii cardului de credit, s\u0103 zicem. Ea pasionat\u0103 sa \u00eel umple, el sa \u00eel goleasc\u0103! Ehh, merge, nu? :))<\/li>\n
  2. Care ar fi trebuit sa fie rezultatul acestui “adaos” de comunicare cu pasiunile? O fi vrut sa sugereze c\u0103-s experte pe zona aia? Poate, dar de la expert sau specializat la pasiune e cale lung\u0103.<\/li>\n
  3. Cum au facut asocierile? Dansuri cu creditare, carduri de credit cu sporturi de iarna s.a.m.d.<\/li>\n
  4. Cam asta e nivelul comunic\u0103rii in 2017, in Romania!<\/li>\n
  5. \u00cemi inchipui un dialog \u00eentre un manager \u0219i angaja\u021bi: B\u0103i, de m\u00e2ine fiecare are o pasiune \u00een produse bancare, asta-i lista, veni\u021bi repede. Maricica, ai ramas ultima, \u021bie \u00ee\u021bi scriem ca e\u0219ti pasionat\u0103 de recuperari crean\u021be \u0219i … arme de v\u00e2n\u0103toare. :))<\/li>\n<\/ol>\n

    Bonus<\/strong> \u00cen timp ce fii-miu se uit\u0103 la desene pe YouTube, reclama la Credit ING a intrat de cel putin 2 ori \u00eentr-o or\u0103. What’s next?<\/p>\n

    Intrebare capcan\u0103<\/strong>: De ce \u00eentr-un ING Office cu 10 angajati doar paznicul e b\u0103rbat?<\/p>\n

    Copyright fotografie ing.ro<\/em><\/p>\n

    Lupul<\/p>\n","protected":false},"excerpt":{"rendered":"

    Ieri am avut ceva treab\u0103 \u00eentr-un ING Office \u0219i \u00een vreme ce a\u0219teptam s\u0103 rezolve ofi\u021berul ceva lucr\u0103ri pe cont, uitandu-m\u0103 \u00een jur, v\u0103d pe birou un fel de ecuson mare pe care scria: “Numele meu este …. \u0219i sunt pasionat\u0103 de credite \u0219i sporturi de iarn\u0103“. M\u0103 uit pe biroul de lang\u0103: “Numele meu…<\/p>\n","protected":false},"author":3,"featured_media":33351,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20,5],"tags":[7529,7527,7528,7530],"yoast_head":"\nCe pasiuni au angaja\u021bii ING Bank?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.criserb.com\/blog\/ce-pasiuni-au-angajatii-ing-bank\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"criserb\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" 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